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Good packaging does more than hold a product—it makes people want to pick it up. From boxes to custom products, we create designs that stand out on the shelf. Easel designs packaging that looks great, exudes your brand, and leaves a lasting impression.
Package Design
Speak up and stand out! Social media is the perfect place to showcase your brand, and we make it simple to share your message with a custom-designed campaign that’s built to get attention.
Social Media Graphics
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Print Design
Brochures, flyers, look books, postcards, catalogs, signage, and more — if it comes off the press, Easel can create it. From concept to final production-ready files, we make sure every piece is polished, professional, and built to stand out in the crowd.
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Website Graphics
It's all about the clicks! Appeal to your audience with attractive web banners, ad campaigns or a full set of assets to brand your site. Drive up engagement where it counts and look good doing it.
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Logos & Branding Packages
Your brand is what we do. Logo creation with a cohesive branding package tells your story and gives you an edge in the market. Typography, a color palette and icons included. Just need a brand facelift? Got you covered there too.
Whether you're an established business or just starting out, there are options for everyone.
A Bit About Easel Creative
Hi, I’m Sheila, the creative heart behind Easel.
After a career co-owning a dental sales and marketing company with my sister, I was ready to shift gears. What truly lights me up is the creative side of business. I love collaborating with people who are passionate about their story, and I find it incredibly rewarding to help visually express their ideas.
As an entrepreneur at heart, I’m driven by meaningful work and lasting relationships. Easel is my way of showing up for clients in a creative, thoughtful, and impactful way. From branding to marketing materials, I love creating designs that feel personal, polished, and exciting to receive.
MADISON, WI
[Where you'll find us]
A Few Kind Words
"What I appreciate most about working with Sheila is that she consistently gets it right. She takes the time to understand our brand, campaign goals, and expectations, then delivers creative that feels like a seamless extension of our team. Her work is always high quality, she's incredibly responsive, and she has never missed a deadline.
Sheila is easy to work with, receptive to feedback, and genuinely cares about the success of each project. I trust her completely and would highly recommend her to anyone looking for a creative, dependable designer."
Karyn S. | Marketing Director, Safco Dental
"I had the opportunity to work with Sheila on several projects as a multi-location dental practice owner. One of our favorite projects was custom branding for a completely custom toothbrush package.
Lots of creativity was required on Sheila's part to combine elements from the desert landscape of Arizona while paying homage to the doctor's time in NYC. In addition to being a true creative, Sheila was well-organized and could deliver projects on time. Would highly recommend her services."
Tim Otto | CEO, Alcan Dental Cooperative
How we work together
2. Scope your project(s)
3. Initial concepts
4. Revisions and approval
5. Final files delivered
Package Options
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Brand Identity Package
You're ready to launch! Package includes the fundamental elements of your brand so you can get started building your business. Branding includes logos, typography, color palette and icons.
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Website Graphic Set
Custom website banners, hero images, icons, illustrations, and promotional graphics designed to enhance your brand and create a professional online presence. Additional graphics and revisions available based on project scope.
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Social Media Graphics Package
Custom-designed social assets that keep your brand looking polished and consistent across every platform. From post templates and story graphics to promotional content, event announcements, and cover images, Easel creates scroll-stopping visuals designed to connect with your audience and elevate your online presence.
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Monthly Design Retainer
Get reliable, ongoing graphic design support without the commitment of hiring an in-house designer. This package provides dedicated creative services for your business, including marketing materials, social media graphics, promotional assets, and other design needs. With priority service, consistent branding, and flexible support, you'll always have professional design resources available when you need them.
Click here to set up a consult. We'll reach out to get started!